No. Shaped by Sinead is built around sustainable fat loss, strength, confidence and creating habits that actually fit your life. You won't be expected to cut out the foods you love, live in the gym or be perfect every day. The goal is to help you get results while also teaching you how to maintain them long term.

Yes. Your plan is built around your lifestyle, not the other way around. Many of the women we coach are working full-time, raising families and juggling busy schedules. We focus on making training and nutrition realistic and manageable, rather than giving you another full-time job.

No. Your training can be designed for the gym or for home depending on your preference, experience and what you realistically have access to. The best programme is the one you can consistently follow.

Because we're not just handing you a meal plan and hoping you stick to it. You'll have personalised guidance, accountability and ongoing support to help you understand what works for you, identify what has been holding you back and make adjustments when real life gets in the way. The aim is to break the cycle of starting over, not give you another plan to start and stop.

Absolutely not. You can still go for dinner, enjoy holidays, have a glass of wine and live your life while making progress. A huge part of coaching is learning how to navigate those situations without feeling like you've ruined everything and need to start again on Monday.

No. Tracking can be a useful tool for some clients, but the end goal is not to have you relying on an app forever. We want you to understand portions, protein, meal structure and how to make choices confidently so that maintaining your results eventually feels much more natural.

That's completely fine. You don't need to already know how to train, track food or structure your nutrition. Your programme will meet you where you are and you'll be guided through the process step by step.

This is incredibly common. Sometimes the issue isn't effort. It's knowing where that effort needs to be directed. We'll look at the full picture, including your nutrition, training, daily movement, routine, consistency and lifestyle, and identify what actually needs to change rather than simply telling you to eat less and exercise more.

Then you're exactly the type of person coaching can help. You don't need to be motivated every day before you join. Accountability, structure and support are part of the process. The goal is to help you build routines that you can still follow when motivation is low and life gets busy.

Yes. Your plan will always be based on you as an individual: your lifestyle, experience, goals and current circumstances. Getting older does not mean you have to give up on feeling strong, confident or changing your body. It often just means your approach needs to evolve with your life.

You won't be left to figure things out on your own. Depending on your coaching package, you'll have personalised training and nutrition, regular check-ins, accountability, progress reviews and ongoing support from your coach. If something isn't working, we adjust it together.

You don't start again. One difficult week, meal out, missed workout or busy weekend doesn't erase your progress. We'll help you look at what happened, make any adjustments needed and move forward without falling into the all-or-nothing cycle.

Everyone's starting point, body and lifestyle are different, so we don't promise a specific amount of weight loss in a specific timeframe. What we do focus on is creating consistent progress that you can actually maintain. For some women that means changes on the scales, while for others it also means changes in measurements, body composition, strength, energy, confidence and how their clothes fit.

Definitely not. You need to be consistent enough, for long enough. There will be meals out, holidays, busy weeks and days where things don't go exactly to plan. Learning how to handle those moments is part of coaching, not something that means you've failed.

If you're tired of constantly starting over, want a clear plan to follow and would benefit from having someone in your corner keeping you accountable, it could be a great fit. The first step is a consultation where we can talk through your goals, what you've tried before and what you're currently struggling with. From there, we can decide together whether coaching is the right next step for you.